Our iconic Rusten Finish evolves into Rusten Finish Nova: a new formulation by Viero Decoratives, specifically developed for outdoor applications and enhanced technical performance.
More resistant, more opaque, and faster to apply, Rusten Finish Nova is a striking rust-effect finish designed for architects, decorators, and designers seeking impactful decorative solutions — now not only for interiors, but also for facades and external surfaces.
Rusten Finish Nova – The Indoor & Outdoor Oxidized Evolution
While preserving the visual charm of the original Rusten Finish, the new version introduces important technical improvements:
- UV resistance
- Water-repellent and washable
- Suitable for both indoor and outdoor applications
- Soft-touch finish with a velvety look and feel
- Smoother and more even texture, thanks to less visible mica particles
- Improved coverage and shorter drying/application times
- Greater creative potential: ideal for layering and chromatic interplay
These enhancements make Rusten Finish Nova a high-performance outdoor rust-effect finish, perfect for those seeking the right balance of durability, resistance, and expressive freedom in decorative surfaces.
Recommended Application Techniques for Enhanced Transparency Effects
To maintain the creative potential for layering, transparency, and color depth, the Viero Decoratives technical team recommends:
- Diluting Rusten Finish Nova by 10% with clean water
- Lightly misting the surface with water before application to slow down drying and enable a wet-on-wet effect
This allows for:
- Visualizing the final effect within 10–15 minutes
- Overlapping color layers to enhance contrasts or soften overly intense tones
- Achieving a soft-touch, velvety finish with drying times of about one hour
The color variations introduced with Rusten Finish Nova have been carefully recalibrated to ensure harmony and richness across applications.
Rust Effect for Exteriors – A New Aesthetic Opportunity for Architecture
One of the most significant advancements is the ability to now use the rust effect for facades and architectural exteriors, thanks to the product’s excellent:
- UV and washout resistance
- Long-lasting protection
- Strong water repellency
In combination with E-Brezza (now optimized for outdoor performance), it is possible to decorate even large-scale surfaces with innovative textured finishes, while maintaining a strong decorative and creative identity.
Contact us to learn more!
In summary, Rusten Finish Nova marks a major evolution of our iconic rust-effect product. It preserves its artistic soul while offering enhanced technical performance. Only minimal adjustments to the application technique are needed to maintain the unique, expressive nature of the finish. Need more information, technical support or creative guidance? Get in touch with us.
