VIERO MASTER - UNITED KINGDOM
Lee Fennell
For me, decorative finishes are more than just a wall covering: they create atmosphere, character and identity.
Every project begins with an understanding of the client’s vision, an analysis of the architecture and an awareness of how people will experience the space. This is where the choice of the most suitable materials and techniques takes shape, transforming an idea into reality.
I believe the role of the contemporary decorator goes beyond simply applying materials. We are craftsmen, problem-solvers and collaborators who work closely with architects, designers and clients to create surfaces that are technically impeccable, aesthetically distinctive and designed to stand the test of time.
Vision
My approach is rooted in traditional craftsmanship, but fuelled by continuous learning and innovation. I love experimenting with new materials, developing bespoke finishes and constantly pushing the boundaries of decorative surfaces, while always respecting the heritage of Italian craftsmanship.
Being a Viero Master means making a constant commitment to quality, continuous improvement and sharing expertise within our industry. I am proud to represent a brand that values craftsmanship, innovation and authenticity, helping to showcase the endless creative possibilities of decorative finishes across the United Kingdom.
“Before words, it is our bespoke surfaces that tell the story of who we are."
Decorations
RESTAURANT BAR, “NEST" London
Made with: Travertine
RESTAURANT / COCKTAIL BAR, "LULU WILD”
Made with: Marmorin Extra + Viero Vel
RESIDENTIAL, PERTH SCOTLAND
Made with: Mithos Lux + Marmorin Hydro
Biography
I started my career at the age of 14, learning the plasterer’s trade from a family friend. From a very young age, I therefore developed a strong passion for craftsmanship and for creating high quality finishes.
I later studied traditional plastering at Willesden College in north west London, obtaining my NVQ Level 3 professional qualification.
After almost thirty years of experience in the industry, I discovered the world of decorative finishes and, in 2017, specialised in Venetian plaster, founding “Ardour Surface Design” with the aim of bringing handcrafted Italian decorative finishes to clients across the United Kingdom.
Today, my work encompasses polished plasters, microcement, Liquid Metal and bespoke decorative surfaces for residential, hospitality and commercial projects. I collaborate with architects, interior designers and private clients, transforming ideas and concepts into unique, timeless finishes that become an integral part of the architecture.
Alongside my application work, I founded “The Creative Workshop”, a training academy created to share knowledge and help decorators master specialist decorative finishes.
My passion is not only about creating extraordinary surfaces, but also about inspiring others to appreciate craftsmanship, creativity and the endless possibilities offered by decorative design.
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